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Institute of Certified Bookkeepers launches Annual Survey Report 2024

The 2024 ICB Annual Bookkeeping Survey, now available, presents a comprehensive view of the current state of bookkeeping in Australia. It delves into the successful aspects, the evolving trends, and the areas that require further support.

This year, 811 people responded, with just over 88% being ICB members. The report includes anyone working in bookkeeping, accounts, finance or payroll, whether employed, self-employed, running their own business or studying in the field.

There’s a lot of useful insight packed in. It covers who’s doing the work, what services they offer, what they’re charging, what tools they use, and how students find their training. It also gives a good sense of where the profession might be headed.

One thing that hasn’t changed is that bookkeeping remains a mostly female-led profession, with 88% of respondents identifying as women. Many work solo or in small teams, often drawn by the flexibility. A lot of bookkeepers started early in their careers and have stayed, which says a lot about the long-term appeal of the work. Vocational education is still the main entry point, offering practical training that lines up closely with what the job involves.

The report also reveals a promising trend — the expanding role of the bookkeeper. Beyond traditional tasks like compliance and payroll, more bookkeepers are assuming advisory roles, assisting clients in making sound business decisions. This evolution signifies a bright future for the profession.

Professional fees are rising too. This reflects both the increasing cost of running a business and the growing value clients place on skilled and specialised bookkeeping. As the work becomes more strategic, billing models are changing. Bookkeepers who are part of strong support networks and use clear, fair pricing are better positioned to grow their businesses and be properly paid for their work.

The 2024 data shows an average hourly increase of 7.3% across bookkeeping, BAS, and high-end consulting services. This suggests a strong market and growing recognition of the complexity involved in professional bookkeeping. Rates do vary by location and membership. For example, the national average hourly rate for general bookkeeping services is $79.27, with those within 100km of a capital city charging slightly more at $80.77. Bookkeepers more than 100km out from a capital city charge around $75.98 on average.

Membership in a professional body is not just a title; it’s a mark of recognition. The report shows that ICB members, on average, earn $79.91 per hour for bookkeeping, compared to $69 per hour for those not affiliated with any association. This pattern extends to BAS and consulting work, further underscoring the value of professional membership.

These numbers reflect more than just pricing differences. They point to the confidence and support that come with professional networks, ongoing education, and clear benchmarking. Being part of a professional association appears to help bookkeepers charge in line with the value of their work.

It’s not just a snapshot of today. It also offers a clear view of what’s next. Bookkeeping in Australia is grounded in trust, shaped by practical skills and supported by a strong sense of community. As technology changes, regulations shift and new bookkeepers join the field, it’s that combination of adaptability and steady professionalism that continues to carry the profession forward.

Whether you’re a practicing bookkeeper, a student aspiring to enter the field, or an industry partner, this report is an invaluable resource for understanding the current state and future direction of bookkeeping.

Read the full report now on ICB website here: ICB Annual Survey

Taken from the Institute of Certified Bookkeepers Media Release on June 17, 2025

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