Business Events Wellington has announced two key leadership appointments, strengthening its capability to attract high-value national and international business events to the capital.

Loryn Blaikie has been appointed Manager, Business Events Wellington, succeeding Irette Ferreira. Loryn is well known to the Wellington business events community, having previously been part of the Business Events Wellington team, and brings significant international experience gained through her recent role representing New Zealand’s largest convention centre, the New Zealand International Convention Centre.

With a strong background in international conference attraction, destination bidding and stakeholder engagement, Loryn will lead Business Events Wellington’s strategic direction, continuing the organisation’s focus on knowledge-led events and long-term legacy outcomes for the region. Loryn will commence in her role on 7 April.

In addition, Louise Woodburn has been promoted to Manager, Business Development. In this newly created role, Louise will lead a dedicated business development unit within Business Events Wellington, with responsibility for international business development and the organisation’s advocate network. As part of this structure, Business Development Managers Angela Leung and Belinda Yeo will report to Louise.

Business Events Wellington Manager Irette Ferreira said the appointments reflect the organisation’s continued investment in leadership, market capability and strong relationships across domestic and international markets.

“With deep experience across international markets and strong sector relationships, these appointments reinforce our ability to deliver for Wellington and our stakeholders,” she said.

To discuss opportunities or to learn more about hosting your next conference in New Zealand’s capital city, get in touch with BEW’s Business Development Manager for Australia – Belinda Yeo at Belinda.Yeo@WellingtonNZ.com