Events Special Interest Group (Online)
The Events Special Interest Group is an opportunity for Associations Forum members to share ideas, strategies and challenges with their peers in the association sector.
In this session, participants will explore key challenges facing event professionals today. We have mapped out 3 “friction points” and participants will vote on the topics they would like to tackle during the live discussion.
The Options:
- Option 1: The "Ghost Attendee" Problem
Closing the gap between high registrations and low attendance, particularly for online events. - Option 2: Low-Cost "Production Value" Upgrades
Practical ways to enhance event delivery without significant additional investment. - Option 3: Reporting Impact to the Board
Understanding the metrics that demonstrate the value and impact of association events.
The topic with the most votes will shape the live discussion.
This SIG will be facilitated by Tony Gleeson, Associations Advisor, Associations Forum.
*This Special Interest Group is a member exclusive event. If you are not a member, join now.*
Please note the time of the SIG is based on Sydney, NSW time (AEST).
ABOUT SIGs
Associations Forum runs a number of Special Interest Group (SIGs) covering CEO of Small to Medium Associations, Events, Membership and Finances.
It’s like a webinar, run via zoom – only more focused on group discussion. This opportunity fosters an interactive environment where members can share experiences, exchange professional knowledge, and learn from one another.
Each SIG will have predetermined topics and as a group, participants will discuss and compare different approaches and methods with other likeminded professionals. Participants will have the chance to join breakout sessions, encouraging open discussions and the sharing of experiences within the associations sector.
We find our members benefit from the sharing of knowledge and our SIGs provide the ideal platform for this.
SIGs are free for all members of Associations Forum.

