By John Peacock, CEO, Associations ForumIndependent expert analysis of an association via an External Review allows a fresh perspective that will boost the effectiveness of an association. One of the magical aspects of associations is that many of them are very much the same - yet also completely different. Certainly, the causes pursued are distinct, ranging from avocados to banking, construction, dentistry, education and…
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The reason associations must plan is clear: if an association doesn’t agree on what it wants to do, it will be harder to achieve desired outcomes. A documented annual plan needs to be initially developed at a face-to-face Planning Day, attended by the Board and CEO, and then actioned by the association management.
assets/files/web/resources/StrategicPlanning article April2017.pdf