ibtm Capitalises on Rebrand
Media release
Reed Travel Exhibitions has announced that it has undergone a re-brand of the IBTM portfolio which will now become “ibtm events – connections mean everything”. At the same time 6 of the current 8 events will also have a new brand image and logo identifying them by region (excluding AIME and ICOMEX). Notably, EIBTM is to become “ibtm world” in line with its status as a global industry event. As the world’s leading provider of events for the meetings industry and…